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With its excellent cost-performance ratio, Texas Roadhouse has been successfully leading the trend in the local steak scene. According to Bayshore Pacific Hospitality’s Culinary Director Tony de Graaf, Taiwan is a mature market for steaks, with a range of top quality steakhouses. Unfearful of competition, Texas Roadhouse strives to mark its name.

“Texas” means friends in American aboriginal language, and to share with each other is what friends are for. “The bigger the better is what we believe about Texan style steak. In addition, steaks are no longer men’s favorite only. We found out that female are no less carnivorous,” says De Graaf.

Therefore, Texas Roadhouse launches large-portion ribeye steak and sharing-size main courses to diners who love to share their food. Seize the summer to enjoy the Super Steak Month.

Our 2015 customer satisfaction survey shows that nearly 60% diners at Texas Roadhouse are female between 25 and 34 years old. The number of guests who come for steak doubles those who visit for the award-wining pork ribs. Female diners are the new carnivores. This August, our menu features 24.oz ribeye (NT$2,222 plus 10% service charge), in addition to a wide selection of steaks from 6oz. and above.  

The USDA Choice graded, richly marbled 24oz. ribeye is hand cut daily and only available in medium rare or below. The beef coming from the U.S. is conditioned at 4 Celsius all the way.  Crispy on the outside and tender inside, the flavorful meaty texture leaves an impressive aftertaste. The meal that comes with fries and creamy mushrooms is good to have it all for yourself or share with friends and loved ones. 

Share the love for steak in Wild West cowboy ambience

Also in this special month, Texas Roadhouse launches a 3 main courses combo (from NT$1,180 plus 10% service charge). Best for 2- 4 diners, the main course choices range from 12oz. ribeye, spicy grilled shrimp to award-winning pork ribs and spicy grilled chicken, catering to all preferences. You can also add roast potato, beef and vegetable soup and garden salad at reasonable prices.
德州鮮切牛排廚藝總監介紹全新肋眼牛排.
Besides, we learned that in addition to steaks, diners wish to have authentic American seafood dishes. Therefore Texas House is launching crispy crab meatballs, deep fried calamari and several others as appetizer. Seafood dishes pair wonderfully with the Gringo Roadhouse White Ale. With drinks, beers and margaritas are on buy-one-get-one-free promotion every Wednesday. From Mon. to Fri. between 3 pm and 8 pm, you can get 50% off on the second beer.

Sharing makes the food all the more delicious.  Texas Roadhouse embodies this notion not only in the menu but also in its charity initiatives. Since the beginning of year, we donate 10% revenue on a Tuesday every month to a charitable organization. We call it the Texas Giving Day. Last month the recipient was Taiwan Foundation for the Blind.

Tony De Graaf  believes sharing is a key concept of the enterprise, and that Texas Roadhouse assumes corporate social responsibility with Texas Giving Day, which will continue with diners’ participation.

24oz.Worth Ribeye 

Only in August

Price：NT$2,222+10%

Texas-Sized Platters

Grilled Shrimp, Roasted Chicken, and Half Slab Ribs           NT$1,180+10%

Steak Kebab, Roasted Chicken and Half Slab Ribs                          NT$1,260+10%

Sirloin(8oz.), Pork Chops, and Half Roasted Chicken            NT$1,650+10%

FT Worth Ribeye(12oz.), Grilled Salmon and Half Slab Ribs       NT$1,860+10%