It is pretty much public knowledge by now that Rolex is indeed the undisputed king of the luxury watch business. There is no doubt at all that the Swiss watchmaker is hands-down the most influential as well as impactful watch manufacturer of this generation. Rolex’s success can be traced back to its earlier days when it was just another pawn in the Swiss horology business. However, what separated it from the rest of the flock was its unique ability to manifest its ideas and vision into reality. Even today, the luxury watchmaker is known for quality standards which otherwise would have sounded like a myth.
What makes Rolex watches so Good?
Stern quality control measures, a strict framework, and a shrewd mind for extravagant marketing, is basically what it took for a tool watch manufacturer to become an haute horlogerie icon. It can be safe to say that Rolex never really planned on becoming what it is today. What we see is simply a cumulative result of decades’ worth of research and development, innovation, and guts.
When Rolex came out with the Oyster in 1927, there was no need for such a bold move. Especially when the war torn Europe was till recuperating from the after effects of the Frist World War. But Rolex being what it is, too the bold step towards innovation and came up with the world’s first waterproof watch. And that, kids, is how the frenzy of waterproof watches really began.
However, it would be more accurate to say that it was the Submariner that started the dive watch trend. Nonetheless, it was the Oyster that laid down the foundations for the tons of dive watches to enter the markets in the next few decades. This is what Rolex basically did and is still doing to this day. The Rolex Daytona is also a great example of pioneering.
Let us take a look at some of the most impressive watches that have come out of Rolex’s catalogue.
Rolex Datejust
The watch is simply a spectacle in every sense of the word. The timepiece also happens to be the most selling Rolex watch in the world. With its simplistic yet elegant aesthetics, its state of the art mechanics, and its overall panache, the watch is definitely a 10 on 10 banger.
Rolex GMT-Master II
Have you ever heard of a tool watch that is too beautiful to be one? Well, this is it. The Rolex GMT-Master II is essentially a tool watch that was built for PAN AM pilots but it eventually transcended its identity and went in to become an haute horlogerie icon.
Rolex Submariner
What can be said about the watch that started it all for all the dive watches in the world? This was also the first watch to ever offer a water resistance of 100 meters. To keep it short and simple, the Rolex Submariner is an evergreen icon.
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