Everything began in the late 90's. Visiting tour http://linklicious.me probably provides aids you might give to your cousin. I wanted to place some information on my web site. A record. A listing of forthcoming events. I began with simple HTML. One-page, with sections for each post. Basic.
Then I found out about 'blogs' and 'blogging.' Being wise, I picked Word-press, the most used software. How smart, I thought. In the event that you have the WYSIWYG editor going, anybody can put up a web site. Very democratic.
This inspired my to publish my outermost thoughts; on London, politics, and personal gripes. Being a webmaster, I watched to see Google index them. 'Here we go', I thought, 'soon, my gems of extrospection may fit in with the ages.'
Except Google didn't like my weblog. It would not index much beyond the leading page. If you are interested in religion, you will likely fancy to compare about linklicious coupon information. Why, why, why?
Replicate material? I set it to place just one post per page.
No improvement.
I looked at what Google was indexing. Then I looked over the HTML. Quickly, all became clear.
In sum:
- Word-press was however replicating my material, and
- It had no proper META-TAGS, and
- There was a great deal unnecessary HTML, and
- The design obscured this content.
I'd a quick search on Google to find search engine marketing recommendations. There is a plugin 'head META explanation' ( http://guff.szub.net/plugins/ ). But I didn't use that, oh no.
For whatever reason, I got the idea that a complete design is the ticket. I tried modifying an existing one myself. Better, although not great. Google was starting to index more pages, nevertheless they all had exactly the same name. My missives to an uncaring world were being overlooked.
So I got somebody else to complete one, based on my conditions, which were:
- Grab a META 'concept' from the blog post 'title';
- Grab a META 'description' from your weblog 'excerpts';
- Put a ROBOTS 'noindex' label in non-content pages.
But that wasn't enough. For best SEO results you need to configure Wordpress extremely. You have to become _mean_ to it. You have to _man_ enough.
I did a little of research and developed to following guidelines.
WARNING: They're extreme. To get alternative interpretations, you might hate to view at: linklicious review critique. Making major changes to your URLs might affect them, If you have good ranks. In my case:
- Moving my weblog http://www.ttblog.co.uk to the root web index,
- MOD_REWRITING its URLs, and
- Removing a 30-1 direct,
... caused my PageRank to go to 0. BUT, site indexing was unchanged.
This was temporary, as Google saw it as 'suspect' conduct. I'd radically changed my site.
Here are the tips, for real _men_, who is able to look in the face area of internet death and laugh:
1. Trigger permalinks when you go to 'Options/Permalinks.' You could have to enable Apache MOD_REWRITE on your web bill.
1a. Lessen the code to just the %postname% variable. Don't work with the date codes. This keeps your URLs quick.
2. Place your site within the directory possible. http://www.ttblog.co.uk is preferable to http://www.ttblog.co.uk/wordpress/
So a normal article would seem like
http://www.ttblog.co.uk/Im-hard-as-nails-me/
In the place of
http://www.ttblog.co.uk/wordpress/2006/08/03/Im-hard-as-nails-me/
3. Then install an SEO'd theme.
My websites are now being listed beautifully. The Google 'site:' command returns all my articles, and little else.
For my next challenge, I turn it into an operating system, and accept Windows XP..
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