Marketing of High-Technology Products and Innovations 3-e 暢銷書分享
Marketing of High-Technology Products and Innovations 3-e
Marketing of High-Technology Products and Innovations 3-e 評價
網友滿意度:
上禮拜跟朋友去逛書展,買了不少書回家看~~~
平常有時間我會多看書,增加學校之外的知識
任何領域我都有涉略,看書真的很有趣!!
而我通常都是上博客來網站購書
上網買書真的比在書局來的方便!
搜尋引擎一查就可以找到自己想要的書籍
連簡介、書評都一目了然!
甚至排行榜書籍都能夠清楚的知道呢!
另外今天想要推薦大家我最近看的書!
→ Marketing of High-Technology Products and Innovations 3-e !
我覺得這本書很值得一看呢!
它帶給我了我不少收獲
我也都會分享給讀書會的朋友!
真心推薦給喜歡閱讀的你們
Marketing of High-Technology Products and Innovations 3-e
本週熱銷商品:
商品訊息功能:
商品訊息描述:
Marketing of High-Technology Products and Innovations is the only text on the market that focuses on the unique marketing challenges that surround high-tech products and service.
The third edition retains all the same concepts and materials of previous editions and includes comprehensive coverage of the latest academic research and leading-edge business practices.
NEW! End-of-book Cases: The cases that have encouraged hands-on experience and in-depth analysis in previous editions have been replaced by current cases that better relate to today’s student. Facilitate critical thinking skills in your
UPDATED! In-depth Opening Vignettes: Each chapter begins with an opening vignette that highlights a particular company and how it has grappled with the issues in the coming chapter. In this edition the opening vignettes have not only been updated with current material but also delve deeper into the issues at hand providing students with greater insight.
商品訊息簡述:
作者: Mohr
新功能介紹
- 出版社:華泰文化
新功能介紹
- 出版日期:2009/04/20
- 語言:英文
Marketing of High-Technology Products and Innovations 3-e
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