In 1985, culture and sport crossed genres with an intensity never before witnessed and a new age of pioneers were born. In their wake, a storm of self-expression.
Representing this movement, The Dunk. It turned teams into tribes. Individuals into movements. And the definition of a basketball shoe on its head.
It’s been 22 years. And what was born on the hardwoods now lives among a global neighborhood. A basketball shoe. A skate shoe. A vintage shoe. A piece of history. A work of art. A moment in time. But above all, the Dunk is a reminder of what happens when you’re true.
Innovation inside, classic style outside. Keep cool inside, stay cool outside.
Pass it, catch it, jump it, dunk it.
Dig the Dunk’s sharp contrasts, on the court, off the court, tout court.
Dunk doesn’t stay still long enough to stand in the shadow of its predecessors. A thoroughbred with a name to maintain and a reputation none can beat.
The Dunk always has a story to tell. All those turnarounds. All those shots from the line as the final whistle blows. The double dodge, the dummy pass. The times it all came together and the times it all fell apart.
But the story doesn’t end here.