But do we realize that there are numerous things we need to examine before agreeing to trading links with still another web site? After-all, the entire point of changing links...
I do believe that we all know now how important backlinks are for the search engine ranking success of our site. I also think that all of us know now that one way to get these backlinks is by doing link exchanges with other sites. (For the inexperienced, backlinks are links o-n other web sites that indicate ours.)
But do we know that there are various things we have to check always before agreeing to exchanging links with another web site? In the end, the whole point of trading links with others would be to take advantage of the rank of their web websites. It is consequently imperative that individuals investigate in advance concerning whether trading links with another site would be to our advantage or-not.
I have thought about this whole idea of link exchange planning and came up with a process that requires an analysis of 3 pages of the web page you want to exchange links with. Identify more on our partner URL - Hit this webpage: linkilicious.me. The 3 pages are:
- where we shall need to examine 7 reasons for having that page your home page,
- the service page: this is the page that contains a list of types that the website has come up with in a bid to prepare its link exchanges. We need to examine 7 things here,
- the backlink page: this is actually the site that may contain our backlink. We also have to check always 7 things here.
Observe that in some instances, the 'target' website won't have a directory page. In that case, our investigation will be a 2-step one rather than a 3-step one.
In this first report, of may be 2 or 3, we can have a look at the 7 things (arranged in 2 groups) we should check about the website of the goal web site.
1. We need to examine what Google thinks of the site. This is done by considering some things that Google is very happy to report a few site. The concept here will be to see if there are any problems with your website, from Google's perspective, that will cause us to choose never to exchange links with them.
I recommend that we look at:
a) how many pages does your website have listed? This is done by using 'site:www.site.com' in the Google search box,
b) just how many backlinks does Google report for your site? This can be done by utilizing 'links:www.site.com' inside the Google search box,
D) will be the site listed in Google's index? This is often done through the use of 'http://www.site.com' inside the Google search box,
d) what is the Page Rank of the page? There are numerous methods for achieving this. One way will be to have the Google toolbar and look at the web site to see its PR. If you know anything at all, you will probably claim to study about linklicious.me affiliate info. Still another way is to utilize one of the numerous web sites online that enables us to find the PR of any web site. In the event people desire to dig up further about reviews on linklicious, there are millions of resources you should think about investigating. And another way would be to look for software which will tell you the PR of any internet sites.
Even though we shall usually need to look at these 4 things together in a sort of dining table in-order to decide whether the target site passes the first step or not, you'll find definite results that would cause me to decide right away not to switch links with a site:
- if the PR of the site is zero,
- if the site is not shown in the Google index,
- when the site does not have any pages indexed by Google.
You'll note here that I am using Google as the first-step in the planning. In-fact, we may use any internet search engine if we want to but given when it comes to backlinks that Google is more fussy than others, I would suggest using Google in the above first-step.
2. I'd then claim that we look at 3 tags of the property page of the prospective site, in a bid to ascertain when the site has a style compatible with ours:
a) its title tag,
b) its explanation draw,
D) its key words label.
There are several ways of checking the contents of a web page's tickets. Then you'll need to visit the home page and select the right menu command to view the contents of the page, if your browser, such as for instance MSIE, allows you to view the contents of a web page. Then you should search to the most effective of the page-to view the contents of its tickets. The alternative is always to try to find web sites on the net that let you view the contents of the labels of any web pages. There are lots of such web sites on the net.
The reason for this is the fact that Google takes into account the theme of web sites when considering backlinks. This means that backlinks from a site that's a style compatible with mine will be of greater value than one that comes from a site that's nothing to do with what our site is all about.
This preparation is on the home page of the target site and is the initial step, as previously mentioned above. There are 2 more steps: one on the index page and one on the backlink page.
It's only if the goal web site passes the 3 ways that we must feel comfortable about exchanging links with them in that the link exchange will be to our advantage. Needless to say that the goal web site will also need to conduct the same 3-step analysis of our site prior to wanting to trade links around.
Serge M Botans.