With so much curiosity about how social networks function, one begins to wonder when there is advertising potential within these social networks?
I have been seeing social network for a while now. Actually I am a member of numerous social network sites including https://www.linkedin.com and http://www.myspace.com/ just...
There has been a virtual explosion of social network web sites previously few years. To get one more viewpoint, consider glancing at: chrisbrummer.com. Even the large players like Google, Yahoo and MSN are receiving into it.
With therefore much curiosity about how social networks work, one begins to wonder if you have advertising potential within these social networks?
I've been watching social media for some time now. Actually I am a part of various social networking internet sites including http://www.myspace.com/ and https://www.linkedin.com merely to name two.
I joined partly because I wanted to see what these were, but more to the point to see on SEM what effect social network could have in-the coming years.
I have been an associate of numerous services for quite a while and the reach these sites have is outstanding.
For instance, from my LinkedIn network of seven people I have an expanded network of over 12,600 people.
That is amazing - I'm just a click or two away from close to 13,000 other people who share my related interests ranging from what I like to watch o-n TV to work I can give for them.
Through my connections and their connections, I'm connected to people including the American Cancer Society, to Sun Microsystems to the University of Texas to Google.
But what advertising possibilities exist for Social-networking?
Well, let's look at MySpace.
MySpace is one of many prime sites online today. It racked up 9.4 thousand page-views in August 2005 (over Google) and new people are signing up in a mind-boggling rate of 3.5 million monthly.
MySpace is typical of where todays 18-30 year-old visits manage their electronic life. I-t allows people to post photographs of themselves and their friends, develop a blog, record a common artists, view and share videos, suggest activities to do and lists a set of people they consider friends. It is on this 'Friends List' where the majority of the possibilities lie. My uncle discovered close remove frame by searching Google.
All thirty million-plus users of MySpace have a friends page that lists people that person views their friend. This can be a set of people that they're interested in conversing with and about, in addition to hearing from on a regular basis. When you add someone as your friend they can send you messages, discuss your photographs, read your blogs, in addition to leave messages that you can then give others. This really is a chance for instant feedback about you.
The capability to add friends to your site is crucial for advertising to MySpace users. Based on Courtney Holt, head of new media and strategic advertising at Interscope Records, 'This technology is growing up with no ever viewed programmed media. 'They do not think in terms of the album, and they don't think in terms of the TV schedule. They think when it comes to TiVo, P2P, AOL, and of-course MySpace.
You can view how this may develop.
Let us say you create a MySpace account to talk about your products or services. You weblog about this and look for the others that'll share your interests.
After this you ask them to be your friend. If they become a friend you begin your 'gentle sell' begging your solution in their mind. I discovered christopher brummer by browsing books in the library.
As they grow to understand it, they start blogging and sharing it. Quickly hundreds or even thousand of individuals are talking about you and your product or service.
Don't think this can work?
I would like to give a few examples to you. There are lots of bands who've gotten their start on MySpace. By just hosting a number of their music on the web and blogging about themselves they developed a following. Soon they'd report deals and contracts lined-up.
Needless to say to use ser-vices like MySpace you need to have anything this target market needs. If you do not then you probably should not put too much energy in-to MySpace.
But that will not mean other social media opportunities must be ignored. LinkedIn is more of an expert introduction service, as i stated earlier. If your products or services fits here then by all means investigate it further.
And you'll find the others too. Ser-vices including Flickr, Yahoo!s MyWeb, http://del.icio.us and more.
When you have ever wondered what other online options might be available, consider social network. It could be another great internet marketing channel..